Every promise, kept.

Follow-through for B2B deals. Keep your notetaker. Keptn turns what was agreed on the call into commitments both sides can see, confirm and deliver.

Pilot places are open for the first 10 B2B teams. See the founding terms

Sam, on the call“I’ll send the pricing proposal by Friday.”

Maria, Northwind“We’ll check with legal and come back to you.”

On me

Send the pricing proposalFor Maria · due Fri 13 Nov

On them

Confirm the legal reviewMaria · due Thu 12 Nov

Confirmed by Maria, one click from her inbox

Deals don’t die in the meeting. They die in the follow-up.

  • “I’ll send it Friday.”
  • “We’ll check with legal.”
  • “Let me get you the numbers.”
40–60%of B2B deals end in “no decision”. Not a no. Just nothing.1
17%of a buyer’s time goes to suppliers, shared between you and your competitors.2
3 in 4buying groups clash along the way. Five to sixteen people have to agree.3

A week later, half of it hasn’t happened. Not because nobody cared, but because nobody was keeping track. The buyer goes quiet, the close date moves, and trust takes the hit on both sides.

When commitments are kept, the opposite happens. Every call ends with a clear next step, deals close on the date you forecast, and buyers learn you do what you say.

Keep your notetaker. Add follow-through.

Your notetaker writes the meeting down. Keptn makes sure what was agreed actually happens.

CapabilityYour notetakerKeptn adds
Records and transcribes the callYesUses those transcripts, no new bot
Action itemsOne list per meetingOne list across all meetings and email
What the other side owes youNoTracked until it’s delivered
Makes sure it happensNoNudges, drafted follow-ups, calendar blocks
Shared with the other sideNoA recap they confirm in one click
Who keeps their wordNoA track record for every contact

Transcript import is ready: paste or upload from any notetaker, such as Fathom, Fireflies, Zoom, Teams or Meet. Direct integrations with notetakers, email and CRM are being built with our pilot teams.

From a conversation to a kept commitment

  1. Import

    Paste or upload the transcript from the notetaker you already use.

  2. Extract

    Who promised what, for whom and by when, linked to the moment it was said.

  3. Review

    You confirm, edit or dismiss each one. Nothing goes out without your OK.

  4. Recap

    Both sides get what each agreed, in writing, from your own email.

  5. Follow up

    Nudges before anything is late, drafts ready to send, time blocked.

  6. Kept

    Marked done on both sides. Visible progress keeps everyone moving.4

Why an owner and a date matter. Across 94 studies, people who decide exactly when and how they’ll act follow through far more often.5 In one field study, employees who simply wrote down the date and time of their flu shot got vaccinated measurably more often.6 Keptn gives every promise from the call, on both sides, a who, a what and a by when.

The other side confirms it. In one click.

After each call, Keptn drafts a recap from your own email: what’s on you, and what’s on them. The buyer opens it, sees what each side agreed, and confirms. No app, no account.

  • Your side is listed first: you give before you ask
  • They can suggest a change, like a later date, and you accept it
  • A ready-to-forward section for their team: legal, IT, finance
  • Both lists stay live in one shared plan for the deal
  • Every item links back to the moment it was said

Why it works: buyers who get help moving forward are 3x more likely to buy bigger, with less regret,7 and buying groups that reach agreement are 2.5x more likely to land a high-quality deal.3

The buyer confirms A 60-second walkthrough of the recap.

Built for people whose word is their pipeline

Sales and account teams

Close on the date you forecast. See what’s on the buyer before the deal goes quiet.

Sales leaders

See follow-through across the team, which deals are at risk and why, without chasing reps.

Founders

Keep every investor, hire and partner conversation moving, without a CRM.

Client-facing teams

Agencies and consultants: deliverables agreed in writing, handed off cleanly, delivered on time.

See it work

Why Keptn Why, what and how, in about a minute.

Product walkthrough Every screen, in under four minutes.

The whole journey From call to kept, in 10 seconds.

The science is settled. Now we’re proving it on real deals.

Keptn is in pilot with its first B2B teams. For every team we measure how many buyers confirm the plan, how many commitments on both sides get done on time, and how many slip. Real numbers, before and after.

Why join as one of the first 10

Close faster now

We run follow-through with you on real deals from week one. No waiting for the finished product.

Know your numbers

See how many promises slip, on your side and the client’s, before and after. You keep the data.

Shape what we build

Your process sets the roadmap: which integrations, which workflow, which reports. A direct line to the founder.

No risk

No install and no new bot on your calls. Use the transcripts you already have. Stop any time.

Stand out to your clients

Clear recaps with who, what and by when make you the most organised vendor they work with.

Founding team terms

Free during the 6-month pilot, then 50% off your first paid year.

Join the pilot10 places, so every team gets real attention.

Click through the prototype

The full product with example data: Home, the review queue, deals, the buyer’s recap and the settings. Take the 5-step tour, or run a test session with timed tasks.

Open the prototype

Opens in a new tab. Works on desktop and phone. Your feedback in it comes straight to us.

Cover of the Keptn product overview Product overview 22 pages, PDF, 8 MB. Download

Your buyers see Keptn too. So it has to be trustworthy.

These are the controls Keptn launches with. Certifications such as SOC 2 are on our roadmap.

You stay in control

Nothing is sent and nothing lands on your list without your OK.

Help, not pressure

The buyer can change a date or mark an item as not needed in one click. No countdowns, no guilt.

EU data storage

Data is stored in the EU and encrypted in transit and at rest.

You choose how long

Set how long transcripts are kept, and delete any meeting at any time.

Guests see only their recap

The other side needs no account and sees only what you sent them.

Company controls

Single sign-on, two-step sign-in, roles and an audit log for admins.

Talk to us

Join the pilot, ask a question or talk about investing. We reply within one working day.

Or email alex@keptn.ai

Sources

  1. Dixon, M. & McKenna, T. (2022). The JOLT Effect. Portfolio/Penguin. Analysis of 2.5 million recorded sales conversations.
  2. Gartner research, survey of 750 B2B buyers (2018).
  3. Gartner (2025). Sales survey of 632 B2B buyers, conducted August–September 2024. Press release.
  4. Amabile, T. & Kramer, S. (2011). The Progress Principle. Harvard Business Review Press. Nearly 12,000 work diaries from 238 people.
  5. Gollwitzer, P. M. & Sheeran, P. (2006). Implementation intentions and goal achievement: a meta-analysis of effects and processes. Advances in Experimental Social Psychology, 38, 69–119.
  6. Milkman, K. L. et al. (2011). Using implementation intentions prompts to enhance influenza vaccination rates. PNAS, 108(26), 10415–10420.
  7. Gartner, buyer enablement and customer confidence research. Gartner.